Comments on: and we’re worried about sex education

By: Heidi

Heidi — Tue, 24 Nov 2009 08:40:39 +0000

that’s appalling . . .of all the things we could be using school time to teach

By: Julie

Julie — Sun, 15 Nov 2009 00:01:24 +0000

Oh – this is just horrible and sending young girls the terrible message that they are not ok as they are and require all these ‘tips’ and ‘help’ to make themselves acceptable, attractive, ok.

You’re not ranting for no reason at all Sarah. Rant away. We have to do all we can to bring attention to these sorts of things so hopefully they can be shut down……and (at least in my world) replace with lessons on how to develop inner confidence, self esteem and positive body image. No makeup required.

By: chloe bucknell

chloe bucknell — Sat, 14 Nov 2009 07:33:19 +0000

this makes me angry!
where is the beauty in tweens (and even teens) being dollled up 2 the nines trying to be older than what they are, aching to be accepted and classified beautiful, stunning,gorgeous and the list goes on.
where has true beauty gone, the simplicity and innnocence of being who you are, looking exactly the way you are? im speaking to myself aswell here!
dont get me wrong i love make-up and wear it everyday, but only now realising caking on my foundation loads of mascara, eyliner, blush, some bronzer and finishing of with a shiny gloss is only hiding what i truly look like… im realising less really is more!
we are stuffing up the younger generations innocence, pushing them forward not letting them enjoy each stage…we are teaching them that it always matters what we look like…even at school?
so warped

By: Laura

Laura — Wed, 11 Nov 2009 12:35:04 +0000

You’re right Sarah! That is terrible. The fact that it is sponsored by a brand sickens me even more.
Girls have enough pressure to look perfect without the school sanctioning it. At my public high school, makeup was banned (I graduated 3 years ago) and that’s the way it should be.
I agree with Belle, this is something I would expect to see in an episode of Mad Men.

By: Belle

Belle — Tue, 10 Nov 2009 09:21:51 +0000

Upon first reading this I thought that’s great I wish my school had run that program and then I thought about how much I loved going to school often looking like crap and getting away with it because I went to an all girls school and ‘i had no one to impress’. In actual fact I’m just pretty lazy and always felt that on the few days when I did wear makeup that became my focus rather than monetary policy or institutionalisd inequality. But more than that, doesn’t this remind you of the force-fed home economics of the 1950s? And Where the hell did the liberalisation of women and burning bras go?

By: Lisa O'Keeffe

Lisa O'Keeffe — Mon, 09 Nov 2009 06:53:50 +0000

No you’re definitely ranting with good reason….someone has to rant about this before we start letting corp bodies into our primary schools for some retail indoctrination. I’m not sure what concerns me the most here – allowing our kids to become hostage audiences whilst in school, or the early sexualisation of girls and the subsequent body issues. It would appear self regulating in PR Marketing initiatives is working about as well as Advertising when it comes to this issue, we are def not getting it right.